November 12, 2024

In todayā€™s fast-paced digital world, advertising has transformed from traditional media like TV, radio, and print to advanced digital platforms. As businesses adapt to the evolving marketplace, digital advertising has emerged as a powerful tool to connect with consumers on a more personal level. Digital advertising enables brands to reach audiences wherever they areā€”on their...

November 5, 2024

As Nigeria’s entrepreneurial landscape grows, Evaluate Academy steps up with new coaching programs aimed at empowering young professionals to transition from paid employment to entrepreneurship. On October 26, 2024, the Academy held its first session of the Marketing CEO Fast Track Course, an intensive coaching experience designed to equip aspiring entrepreneurs with the skills needed...

August 14, 2024

As Nigeriaā€™s digital economy continues to expand, the market for digital products and software offers immense opportunities. Major international companies such as Google, Microsoft, and Netflix have recognized this potential and established a significant presence in the country. For instance, Google has invested in local initiatives and infrastructure, while Microsoft has focused on partnerships and...

July 28, 2022

Many marketers use brand storytelling to communicate their purpose and build a community around their brand that consumers can be a part of. Using brand storytelling in this way can improve customer loyalty, generate brand awareness and increase sales. If you work in marketing, public relations, or brand management, then you may be interested in...

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Evaluate Media

We are Nigeria’s foremost marketing and media relations company. We focus on helping SMEs thrive by providing the necessary tool and strategies for effective competition in their various industries.

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    Evaluate Media

    We are Nigeria’s foremost marketing and media relations company. We focus on helping SMEs thrive by providing the necessary tool and strategies for effective competition in their various industries.

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