As Nigeria’s entrepreneurial landscape grows, Evaluate Academy steps up with new coaching programs aimed at empowering young professionals to transition from paid employment to entrepreneurship. On October 26, 2024, the Academy held its first session of the Marketing CEO Fast Track Course, an intensive coaching experience designed to equip aspiring entrepreneurs with the skills needed to launch and manage a successful business.
A Hands-On Guide to Becoming a Marketing CEO
This five-hour in-person session was led by Collins Oforgu, CEO of Evaluate Media, who shared insights on what makes a successful CEO. With topics like navigating early business challenges and adapting to industry shifts, Oforgu used his personal startup journey to offer actionable lessons on managing a marketing agency.
Participants were guided through essentials such as:
- Key fundamentals of marketing and launching a business.
- Common pitfalls for first-year entrepreneurs and how to avoid them.
- Strategies for attracting clients and selling marketing services.
- Solutions to the typical challenges of an entrepreneur’s first year.
Emphasizing the importance of bootstrapping, Oforgu warned against the premature involvement of investors who may lack alignment with an entrepreneur’s core values. This focus on self-reliance resonated strongly with participants, many of whom expressed eagerness to start their own ventures in marketing and communications.
Mentorship and Hands-On Training for Sustained Success
To ensure sustained support, the Fast Track Course combines one-day intensive training with three months of ongoing mentorship. The curriculum is designed not only to cover the business fundamentals but also to provide a comprehensive guide on securing office spaces, understanding legal requirements, and structuring a resilient business model.
With businesses often struggling in their first year, the Marketing CEO Fast Track Course tackles these issues directly by equipping participants with insights from Collins Oforgu and other successful marketing executives. Enrollment is limited to just ten participants per month, ensuring personalized mentorship and fostering a strong learning community.
An Affordable Path to Entrepreneurship
Recognizing the economic challenges in Nigeria, Evaluate Academy offers the Marketing CEO Fast Track Course at a heavily discounted rate of N28,500—down from its original cost of N250,000. This 90% discount is designed to make high-quality business coaching accessible to a larger audience.
Introducing New Programs for Aspiring CEOs
Feedback from the inaugural session sparked the creation of two additional programs:
- The Aspiring CEO Fast Track Course: Building on the Marketing CEO program, this course expands into sales, business development, and management, aiming to equip future business leaders with versatile skills across various sectors.
- The Collins Oforgu Mentorship Initiative: This exclusive mentorship club offers a supportive environment for budding entrepreneurs, providing tools for business growth, connections with experienced mentors in various industries, and opportunities for peer networking.
Evaluate Academy’s Vision for Nigerian Entrepreneurs
These programs are part of Evaluate Academy’s mission to support Nigeria’s next generation of entrepreneurs with tailored training and mentorship. By offering structured, hands-on learning experiences, the Academy seeks to bridge the gap between ambitious young professionals and their entrepreneurial dreams.
How to Join the Aspiring CEO Fast Track Course
Registration for the Aspiring CEO Fast Track Course is currently open. For those ready to embark on a transformative journey towards entrepreneurship, now is the time to invest in your future. Visit Evaluate Academy’s website to secure your spot.
Don’t miss this chance to turn your entrepreneurial dreams into reality with Evaluate Academy’s guided expertise.
