May 13, 2026
How to measure PR by business impact, not just coverage: amplify features, track contribution to pipeline and align PR with marketing and sales.
HomeAuthor
Blessing Chinyere | Evaluate Media
May 6, 2026
Why the best digital ads combine data-led targeting with creative ideas, and how to test and refine campaigns based on real audience response.
January 30, 2026
How B2B marketers can use AI to work faster without losing authenticity: keep people in charge of facts, tone and brand, and set a clear AI policy.
January 19, 2026
AI website builders are fast and cheap, but generic design, weak content and SEO gaps limit them. Where AI design works and where it falls short.
