It is an undeniable fact that COVID 19 impacted the Economy in forms and stages, as the world at large never thought

Since the outbreak of the Novel Coronavirus  (COVID-19), it is no news that COVID-19 is at the verge of halting the global

The World Health Organization has officially categorized COVID-19 as a Pandemic. Meaning the virus is being spread across multiple countries simultaneously. Countries

A simple “thank you” can truly go a long way. Whether it’s around the boardroom table, or privately outside the workplace, the

For small and medium enterprises (SMEs) the importance of knowing your position in the market can never be emphasised enough. “Proper positioning

Let’s talk about optimizing your whole website, not just a product page or a landing page for search engines. The first step

As a business owner,  you shoulder a lot when it comes to running your business, but there are certain challenges you may

Influencer marketing has been on the rise ever since paid advertising is becoming less effective if not done right. Simply put, consumers

In the past cold calling has been used in the first step of the process. A salesperson would get a list of

social media

When you talk about the value of social media, you need to consider the value it brings to other aspects of your


Now more than ever, brand definition has come to play a vital role in the success of any company. In today’s socially


Regardless of whether it might come as a book, a TV show, a movie, a video ad, a song, or art, everybody