{"id":5455,"date":"2019-11-05T15:32:03","date_gmt":"2019-11-05T15:32:03","guid":{"rendered":"https:\/\/evaluate.ng\/?p=5455"},"modified":"2021-09-22T15:38:25","modified_gmt":"2021-09-22T15:38:25","slug":"email-marketing-101-beginners-guide","status":"publish","type":"post","link":"https:\/\/evaluate.ng\/email-marketing-101-beginners-guide\/","title":{"rendered":"Email marketing 101: Beginner\u2019s Guide"},"content":{"rendered":"<div id=\"site-content\" class=\"site-content clearfix\">\n<div id=\"inner-content\" class=\"inner-content-wrap\">\n<article id=\"post-4956\" class=\"clearfix post-4956 post type-post status-publish format-standard has-post-thumbnail hentry category-business\">\n<div class=\"post-content clearfix\">\n<p>Everyone keeps saying it\u2019s all in the list, it\u2019s all in the list! What do they mean? Your EMAIL list. The one thing you\u2019ve probably ignored.<\/p>\n<p>You\u2019re probably thinking: I hate writing. I don\u2019t know what to write. I\u2019ve got nothing to say. Maybe you\u2019re content with posting 32 product images on Facebook, hoping one of them will stick but I\u2019m\u00a0here to tell you this: Don\u2019t let your fear, inexperience or ego stop you from moving your business forward. If you\u2019re passionate about what you do, people will know it, and they\u2019ll naturally gravitate to the awesomeness that is you.<\/p>\n<p>I\u2019ll show you how. Below you\u2019ll find 5 ways into Prospects Inbox.<\/p>\n<p><strong>1. Spark interest<\/strong><br \/>\nThe subject line is the bait that piques their curiosity. Tell them something they don\u2019t yet know. Give them insight about your brand and business. For example, The #1 investment you need to make for your gear; The Only [Product] You Need.<\/p>\n<p><strong>2. Teach them something<\/strong><br \/>\nWe know they have pain points, wants and needs as it relates to their gear. Let\u2019s directly address and resolve them. For example, How to solve this MAJOR problem.<\/p>\n<p><strong>3. Create urgency<\/strong><br \/>\nUse this sparingly, or they\u2019ll start to realize that you think everything is urgent, which means nothing is urgent. For example, Ends today 50% off for insiders; The clock is ticking.<\/p>\n<p><strong>4. Ask questions<\/strong><br \/>\nWe know they want to be heard and brands aren\u2019t listening. Ask them for their feedback. Let them tell you what they want from you. For example, What is the ONE product you want us to make?; You contacted customer care. How did we do?<\/p>\n<p><strong>5. Humanize it<\/strong><br \/>\nSpeak to them like their humans, not naira signs. Connect, collaborate, and create with them.<\/p>\n<p>Startup email marketing with these tips and watch your audience troop in..<\/p>\n<\/div>\n<\/article>\n<\/div>\n<\/div>\n<div id=\"sidebar\">\n<div id=\"inner-sidebar\" class=\"inner-content-wrap\">\n<div id=\"text-3\" class=\"widget widget_text\">\n<div class=\"textwidget\">\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Everyone keeps saying it\u2019s all in the list, it\u2019s all in the list! What do they mean? Your EMAIL list. The one thing you\u2019ve probably ignored. You\u2019re probably thinking: I hate writing. I don\u2019t know what to write. I\u2019ve got nothing to say. Maybe you\u2019re content with posting 32 product images on Facebook, hoping one&#8230;<\/p>\n","protected":false},"author":1,"featured_media":5456,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[106],"tags":[119],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/evaluate.ng\/wp-json\/wp\/v2\/posts\/5455"}],"collection":[{"href":"https:\/\/evaluate.ng\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/evaluate.ng\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/evaluate.ng\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/evaluate.ng\/wp-json\/wp\/v2\/comments?post=5455"}],"version-history":[{"count":0,"href":"https:\/\/evaluate.ng\/wp-json\/wp\/v2\/posts\/5455\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/evaluate.ng\/wp-json\/wp\/v2\/media\/5456"}],"wp:attachment":[{"href":"https:\/\/evaluate.ng\/wp-json\/wp\/v2\/media?parent=5455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/evaluate.ng\/wp-json\/wp\/v2\/categories?post=5455"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/evaluate.ng\/wp-json\/wp\/v2\/tags?post=5455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}