Novarick Homes
About Novarick Homes
Novarick Homes is a fast-growing real estate development firm in Nigeria dedicated to providing sustainable residential properties, green building solutions, and premium real estate investment opportunities.
The Project Brief
Novarick Homes engaged Evaluate Media to strengthen its digital footprint, streamline fragmented lead acquisition channels, and establish a high-trust digital ecosystem powered by targeted PR, custom web architecture, and automated CRM lead management.
Strategic & Execution Roadmap
Strategy & Positioning
Studied market demographics and defined a unified brand narrative to build instant trust with real estate investors.
Digital Development
Built a custom, responsive website experience optimized for high lead conversion and seamless project discovery.
CRM & Automation
Implemented automated backend lead routing and CRM workflows to give sales teams full visibility over investor inquiries.
Design & Execution Highlights
